The Top Benefits of Wish Express for Your eCommerce Business
Wish Express is an expedited shipping program offered through the e-commerce platform Wish. Wish Express items reach customers within 5 […]
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Wish’s ProductBoost is a tool that “boosts” your product on the platform. It’s designed with the goal of reaching your most promising customers in order to increase sales. With ProductBoost, sellers can create multiple different campaigns for different products, and boosted products tend to move higher up in rankings. It’s a helpful tool for merchants looking to get their best-selling items in front of buyers quickly and efficiently.
ProductBoost utilizes a special algorithm to decide how and where to showcase your highest-performing products for maximum visibility. These products will show up on the Wish app and website in places where the algorithm has determined they’ll have the best shot at being sold.
The ProductBoost tool boosts your product listings in order for them to be seen by the customers most likely to purchase them. This, in short, helps to increase sales, so by using ProductBoost you’re not only gaining insight into your best-selling items but ultimately generating more revenue from these products over time.
ProductBoost makes it easy for merchants to create and manage product campaigns within the Wish platform. These campaigns are run to help increase exposure for your top products. For each product campaign, sellers can set parameters such as the desired budget and duration of the campaign. One of the most convenient ways to manage these campaigns is through Merchant Dashboard, and there are a few simple steps you can take to get things up and running smoothly.
Once you’ve filled out the required information, hit “save the campaign,” and your campaign is live.
When managing campaigns, you’ll want to take note of their status. ProductBoost
assigns one of six statuses to your campaign at any given time: new, scheduled, on-going (training), on-going, action required, or ended.
ProductBoost provides insights into your campaigns. To view this information, go to the Merchant Dashboard and navigate to ProductBoost > Product Campaign Performance. Here you’ll be able to view the details of your lifetime sales, spend, GMV, and more.
ProductBoost recently launched a new beta program designed to help sellers manage their spending. Merchants set a daily budget that is then used to promote selected products throughout a given time period, ensuring steadier sales growth. Here’s a quick look at some of the key points of this new experience:
There are a number of ways Wish sellers can benefit from using the ProductBoost tool, so it’s important to get as much out of it as you can. By taking advantage of campaign and budget features, you’ll be able to boost your products and get a better idea of where your money is going within the platform. Optimizing your products leads to increased impressions, which in turn leads to higher sales.
ListingMirror’s new integration with Wish makes it easy for merchants to easily sync data across multiple selling platforms. In addition, we can help you get started with ProductBoost, ensuring you receive the most bang for your buck and are able to get your products to the top of the page. Reach out to us today to learn more about our services and how our integration with Wish can benefit you and your business. Start your risk-free trial today! Click the button below to get started.
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General Articles / Listing Mirror
General Articles / Listing Mirror
General Articles / Listing Mirror
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